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It is not a game (Special report on Second Life)

Second Life night diving with giant squid

Or at least Second Life is more than a game. This is made clear in an article in The Economist which mentions how Second Life is being used to:

  • Increase awareness and understanding of schizophrenia
  • Rehearse responses to earthquakes
  • Experiment with viral marketing (Toyota is mentioned)
  • Provide a consequence free environment for helping autistic children

(The article does not provide the details for any of the locations covered; if anybody knows the places discussed, please leave a comment.)

With a three-page article in The Economist, entering Second Life should become a more respectable activity and I hope it becomes easier to convince friends to check it out without too much early-adopter feel about it.

As they gain acceptance, virtual worlds will enter the spectrum of collaboration tools and social software on par with instant messaging, web conferencing, prediction markets etc.

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Comments

Allan

And now Sun Microsystems held a press conference inside Second Life:

Second Life Insider

Sun Microsystems media section

Apparently they got approval from the SEC. Love the screen-shots on that second link.

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